Not much time and I will have been blogging for 8 years (10 to be precise, but this blog has existed for “only” almost 8 of them). Back then in 2009, blogging was different. After I started blogging about my daily life on a personal blog (and believe me, this wasn’t as interesting as it might sound because it was only about school and music and pretty sad all the time), I found out that there’s more – fashion blogs, beauty blogs, well, blogs about a special topic. One day, I was sick in bed (uh, tell me something new!) and decided that I wanted to do a fashion blog – but not a typical fashion blog. One that’s only about my outfits. And that’s how “Lu zieht an.” started.
At first, it was kind of weird. My few friends (half of them were men) were never that interested in fashion. They were pretty basic when it came to outfits, while I was rather “different”, extrovert and extravagant (hasn’t changed, right?). Of course, they left comments because they were my friends but – let’s be honest! – they surely weren’t really interested. I began to follow other fashion blogs – and beauty blogs. Commenting was the most important thing, interaction with other bloggers, with your readers – discussions and simply nice words. When you left a comment on someone else’s blog, people would come and check out who you are. And leave a comment. That’s how you grew your community, your followership – your reach. And it was worth a million because active followers are what keeps a blog alive, what makes a blog a blog and therefore something different than a magazine. Something personal yet public – a place to be for everyone.